Amongst its other strategic objectives, the project aims to allow users to experience personalised content tailored to their preferences and needs, via robust and practical Federated Learning (FL) approaches, allowing European OTT providers to benefit from data network effects (e.g. better products leading to more users, which leads to more data, which is used to train smarter algorithms, and, therefore, elicits feedback to better products), so as to translate the expansion of their subscriber base to better quality services, and as a result, higher returns on investment.
COPA EUROPE aims to address the exploding demand for non-linear sports consumption (live and eSports) by leveraging OTT and combining it with new set of media technologies that will democratise the consumer experience, enable cost-sensitive live video from anywhere, and personalize the distribution to change the experience of each viewer individually. COPA EUROPE will deliver a cloud-based infrastructure for harvesting, accommodating, transmitting and distributing digital media with regard to sport and competitive events, including the infrastructure needed to allow content creators and producers of live coverage to react to live outcomes, via innovative workflows. The COPA EUROPE vision is founded on four main pillars, ripe with potential for future media industry innovation:
